About

What exactly is, The Wolf Renegade?

There’s not much to it really – I see myself as a renegade copywriter, because I don’t follow  the standard conventions of simply ‘placing words on a page’.

Let’s face it… Copywriting is a banal art form, highly boring in nature, and a majority of the time… So are those creating it. Pieces of writing are always imbued with the personalities of their respective creators.

I’m a renegade concept because my words have flavour. They leap off the page, they suck you in and they embellish you with alluring thoughts and ideas. My writing style is a direct reflection of my personality. Direct and communicative.

As for the wolf concept – I think it’s pretty self-explanatory, I go about my ways alone. I’m separate from the pack, and I’m any other vivid metaphorical picture you might like to paint  for yourself! No, really… I just have a thing for wolves.

My Background

My name is Mark Kemp, I have a technical background in search engine optimisation, a keen eye for web design, and an ongoing love for writing. Copywriting is my way of amalgamating my two favourite words beginning with ‘w’. Writing, and the Web

Having worked extensively in online marketing for the past 3 years, I’ve seen the good, the bad and the downright ugly side to web content production.

Your average web user is a lot smarter than you would initially anticipate. Many are highly capable of deciphering between words that are dismal and words that contain substance.

I see this as a vital flaw in the way your ‘Average Joe’ corporate copywriter does things.

Contrary to popular opinion, I don’t believe in any ‘set’ formulas – and I don’t believe that your average user is going to digest anything thrown at them via a website or print medium.

So what made me get into copywriting? I’m going to be blunt here, and say that it’s a direct result of me being sick and tired of seeing content that is devoid of depth, dumbs down the user and does nothing but further pollute the worlds of web and print.

I enjoy creating substance for the web and I revel when people enjoy my pieces of writing.

I’m straight to the point, and I’m genuine.

This is my point of difference

My passion for creative writing is legitimate, and this is reflected when I apply my skills within a professional context.

Not only do I devote myself wholly to creating a positive image for your business, I do so while accentuating the points of difference that keep you a head above your direct competition.

I create copy with bite.

Don’t believe me? Then call me. I’d be delighted to introduce myself and talk more about the work that I love doing.

For pricing and contact details, please visit my Contact page.